Google Business Profile

The map pack is where local jobs get won

For a huge share of home service searches, the three businesses in the map results get the calls and everyone below scrolls past. Your Google Business Profile decides whether you are one of the three.

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Google Business Profile management means keeping the listing that powers map results complete and active: correct categories, full service lists, real photos, regular posts, and a review strategy. AJL Digital includes a full profile build and ongoing management in the $99 per month plan.

What is included

What you get with google business profile management

Complete profile build

Categories, services, service area, hours, attributes, and description filled out properly. Most profiles lose on the basics that nobody finished.

Verification support

We walk you through Google's verification process, which is where plenty of owners stall out and quietly give up.

Photos that do work

Real job photos, added on a schedule. Profiles with current photography get engaged with more than profiles that have three blurry images from 2019.

Review strategy

A simple, repeatable system for asking at the right moment. Reviews are one of the strongest local ranking factors and the one most contractors leave entirely to chance.

How it works

What this actually looks like in practice

NAP consistency

Your business name, address, and phone number must match exactly between your website, your profile, and anywhere else you appear. Mismatched details confuse Google about which business you are, and confusion costs rankings.

Active profiles outrank dormant ones

Posts, photos, and answered questions all signal a business that is actually operating. A profile set up once and abandoned slowly loses ground to a competitor who touches theirs monthly.

Reviews are the compounding asset

Volume, recency, and responses all matter. We help you build the habit of asking, and we respond to what comes in so the profile never looks unattended.

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FAQ

Google Business Profile questions, answered

Do you set up the profile or manage it ongoing?

Both, depending on your plan. The $99 monthly retainer includes the full build plus ongoing management with posts, photos, and review strategy. A one time build can include the initial setup. Ongoing management is where map pack ranking actually gets earned.

What if I already have a Google Business Profile?

We audit and fix it rather than starting over, since an existing profile carries history and reviews worth keeping. Most profiles we see are missing categories, services, or a proper service area, all of which are quick corrections with real ranking impact.

Do I need a physical address to rank in the map pack?

No. Service area businesses can hide their address and still compete, which is what most contractors working out of trucks should do. What matters is a correctly defined service area, accurate categories, real reviews, and proximity to the person searching.

How do I get more reviews without annoying customers?

Ask once, at the right moment, right after finishing a job the customer is visibly happy with. A short text with a direct link works far better than a formal email later. We set up the link and the message so asking takes seconds.

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Let's get google business profile management working for you

Tell us about your business and we will tell you exactly what this would involve, what it would cost, and how long it takes.

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