Pricing
Website pricing with no surprises
Pay once for the build, or take the All-In Plan and have the build, hosting, SEO, and your Google Business Profile handled every month.
Founding pricing
These are our founding rates while we build our early client base, and they will rise as we bring on more clients. No countdown and no spot limit, because neither would be honest. What is true is that today's price is the lowest it will be, and clients who sign at a founding rate keep that rate for as long as they stay with us.
Plans
Pick how you want to pay
The All-In Plan covers the build and everything around it every month. A one time build is paid once, with no monthly bill.
What this costs elsewhere
A small agency quotes $3,000 to $6,000 for a build this size.
Same page count, same local SEO structure, same Google Business Profile work. The difference is who is doing it and what they have to charge to keep the lights on, not what you end up with.
All-In Plan
$97/month
The website build included, everything handled
Founding rate
Not a bolt on to a website you bought separately. The build itself is part of the subscription, along with hosting, local SEO, Google Business Profile management, and ongoing maintenance.
- The website build included in the subscription
- Domain and hosting included
- Ongoing local SEO
- Google Business Profile management
- Maintenance and security updates
- 2 content revisions per month
Domain: AJL owns the domain while the plan runs, and it transfers to you by account transfer at buyout. This is a different arrangement from the Hosting Plan, which has a flat $299 buyout.
Cancellation: Cancel anytime. No contract and no long term commitment. Canceling partway through a billing month does not refund that month, because the work for it has already started, but nothing further is charged after you cancel.
Premium
$897
one time, up to 25 pages
+$960in free hosting
One big job covers it.
Founding rate
Full service and area coverage, the way our largest build is set up
Service pages plus service area pages, so you can be found for what you do and where you do it. Our 20 page roofing and painting build sits at this tier and is the reference point for scope.
- Up to 25 page custom website
- A dedicated page per service line
- Service area pages for the cities you cover
- Mobile first and speed optimized
- Copy written for your trade
- SEO fundamentals at launch
- Two years of hosting included
See yours first, pay after.
Growth
$597
one time, up to 15 pages
+$480in free hosting
Two jobs cover it.
Founding rate
Splitting your services so each one can rank on its own
Room to give every service its own page instead of one crowded list. This is where most established businesses land, because separate service pages are what actually get found.
- Up to 15 page custom website
- A dedicated page per service line
- Mobile first and speed optimized
- Copy written for your trade
- SEO fundamentals at launch
- One year of hosting included
See yours first, pay after.
Starter
$347
one time, up to 8 pages
One job covers it.
Founding rate
A first real website that beats a Facebook page
Everything a small operation needs to look legitimate and take calls. Home, services, and contact, built properly rather than dragged together in a builder.
- Up to 8 page custom website
- Mobile first and speed optimized
- Copy written for your trade
- SEO fundamentals at launch
See yours first, pay after.
Premium is roughly 3x the pages of Starter for 2.6x the price. The bigger the build, the less each page costs you.
5 out of 5 stars
“We had a great experience working with Jaxon on our website! He was extremely patient with us throughout the entire...”
If you need more than 25 pages
Premium covers up to 25 pages at $897, and here is exactly what costs more beyond that. No open ended numbers.
- Additional pages beyond 25$50 per page
Extra service pages or service area pages, priced the same whether you add one or ten.
- Rush delivery$150 flat
Priority turnaround. Your build moves to the front of the queue. The base build is already fast, so this is about position, not extra hours.
True at every build tier
- No domain registration included at any tier
- Hosting is $40 per month once any included hosting runs out
- 1 revision included, additional revisions $50 per request
Hosting only
Already have a website we built?
Hosting on its own, with nothing else attached. This is also the $40 per month rate the free hosting on Premium and Growth is measured against.
Hosting Plan
$40/month
Hosting only, for a website we already built
For a website we already built. We keep it online and keep the domain pointed at it. This plan covers hosting, uptime, and SSL, and nothing beyond that.
- Fast managed hosting
- Uptime monitoring
- SSL certificate kept current
Not included
- Content edits and revisions
- Local SEO work
- Google Business Profile management
- New pages or design changes
Read this before you sign up
- AJL owns and controls the domain while the plan is active.
- If payment stops, hosting and domain access go down.
- You can buy the domain outright at any time for a flat $299, no matter how long you have been paying. There is no sliding scale and no tenure discount, so the plan is not building toward ownership. The buyout is the only path to owning the domain.
Growth Marketing
Priced on their own, bought on their own
Each of these is sold separately from everything above and separately from each other. You do not need a website from us to use any of them.
Meta Ads Management
First 2 weeks free
$500/month
Our management fee only. Ad spend is always paid by you, direct to Meta.
We run your Facebook and Instagram campaigns: setup, targeting, budget pacing, ongoing optimization, and a monthly report. The first two weeks of management are free. After that it is $500 per month flat, with no contract.
Ad spend is not included. You set your own budget and pay Meta directly for it. The $500 is our management fee and nothing else.
See what Meta Ads Management coversSocial Media Management
No trial, flat rate
$200/month
2 to 3 posts a week on each platform. You shoot it, we run it.
We post to Instagram, Facebook, and TikTok 2 to 3 times a week each, on a schedule, using the photos and video you send us. Captions and hashtags are written by us. Flat rate, no trial, no contract.
You supply the photos and video. We write every caption and hashtag and handle the scheduling, but we do not shoot or produce the content itself.
See what Social Media Management coversCRM Management
No setup fee
$250/month
No setup fee, and no software for you to buy.
We build your pipeline, route every lead into it, set up the follow up automations, and keep the whole thing running. The entire system runs under us, so there is nothing else for you to subscribe to and nothing for you to configure.
No setup fee, no software to buy. Onboarding is inside the monthly rate, and the whole system runs under us, so there is nothing separate for you to subscribe to or configure.
See what CRM Management coversThe obvious question
Why is it this cheap?
A $347 website next to claims of agency quality work should make you suspicious. Here is the honest answer, so you are not left guessing what the catch is.
Short version: we are early, and our costs are low. Neither of those means the work is worse.
These are founding rates
We are building our early client base and the price reflects that. It will rise as we take on more clients. You are not getting a discount because the work is worth less, you are getting in early.
Two founders, no payroll
Jaxon and Austin do the work. There is no project manager, no account executive, and no junior designer learning on your project. Agencies with twenty people have to charge for twenty people.
No office, no overhead
We do not have a lease, a lobby, or a conference room nobody uses. None of that made anyone's website better, and all of it ends up in the invoice at a traditional agency.
No sales team and no ad spend
Nobody here is paid commission to get you on a call, and we are not buying clicks to find you. Those costs get built into the price everywhere else, usually before a single design decision is made.
What we do not cut is the work itself. You get custom design, real copy written for your trade, local SEO structure, and schema markup on every build. Go look at our work and judge the standard for yourself.
Side by side
Compare every option
| Feature | One time build | Hosting Plan | All-In Plan |
|---|---|---|---|
| Website build included | Included | Not included | Included |
| Hosting included | 2 years on Premium, 1 on Growth | Included | Included |
| Domain included | Not included | AJL owns it | AJL owns it |
| Maintenance and security | Not included | Uptime and SSL only | Included |
| Content edits after launch | 1 revision | Not included | 2 per month |
| Ongoing local SEO | Not included | Not included | Included |
| Google Business Profile | Not included | Not included | Included |
| Upfront cost | $347 to $897 | None | None |
| Monthly cost | None | $40 | $97 |
Where you stand
What you are not risking
Cancel anytime, no contract
The All-In Plan is month to month. No twelve month minimum, no cancellation fee, and no notice period. Send one email and it ends at the close of that month.
You approve before it goes live
Nothing publishes until you have reviewed it. Every build includes a revision covering the changes you want, and we would rather redo a section than launch something you are not proud of.
Your founding rate is locked
Sign at a founding rate and you keep that rate for as long as you stay with us, even as prices rise for new clients. No surprise increases later.
Still deciding? Get a free preview before you commit.
FAQ
Pricing questions, answered
What is the difference between Starter, Growth, and Premium?
What is founding pricing and how long does it last?
What is the Hosting Plan and how is it different from the All-In Plan?
What happens if I stop paying for hosting?
Can I buy my domain from AJL?
Is there a contract on the All-In Plan?
What happens to my website if I cancel the All-In Plan?
Do you offer refunds on the one time builds?
How do revisions work?
Which option should I pick?
How long does a build take?
Not sure which one fits?
Send us your trade and city. We will tell you which tier or plan makes sense for your business and give you a fixed number.